Due to the success of the first all diamond ring and the continuing interest in this unique piece of jewelry, DD has taken the first steps in the world of luxury goods. With an own booth, DD was present at Honk Kong jewelery & Gem Fair 2019 with our brand PietrAverde to show our concept.
We met a traditional and predominantly conservative world that, partly due to the arrival of Lab grown diamonds, is at the beginning of an inevitable metamorphosis.
Several exhibitors offered the well-known cuts made from Lab grown Diamond. This trend is clearly visible and only leads to price erosion and mistrust of end customers. With PietrAverde we stay far from existing cuts and designs. We do unique projects that reflect our concept. A new generation of diamond jewellery custom made and one of a kind.
We use the combination of exclusive large diamonds and diamond-related materials. With our unique processing technologies, we are able to create diamond shapes that have never been possible before. With this combination we intend to develop products that find their way to the makers of Luxury goods such as the watch industry, jewelry industry, exclusive cars and yachts and more.